Mar
7
2011

Jeff Finley Of Go Media On Being Remembered In Business

Be Remembered Those words are surely prominent in the minds and hearts of most people in regards to passion, and a driving force by which we base our actions and decisions. They permeate through business, art, science, and (for the most part) every other facet of society or life. I assume that’s why Go Media decided to make those two seemingly simple words the largest and most pronounced words on their website’s main page. Go […]

Apr
29
2011

Entrepreneurial Swagger? Do You Have It? Take Our Test!

Are we seriously asking you a question about Entrepreneurial Swagger?? You bet we are! For those of you born before 1999, let’s clearly define “swagger”: a very confident and sometimes arrogant or aggressive style. Now wait a minute, some of these words don’t sound popular in our society. We tend to think of arrogant and aggressive people as annoying and problematic. While that may be true at first glance, we want you to review the definition […]

Nov
2
2011

The Creative Resurrection Of The Recording Industry With Jack Conte Of Pomplamoose

Over the past decade, we have seen some drastic changes in the music industry.  Thanks to mp3’s and file sharing websites, it has never been easier to obtain a free “copy” of a recording.  Sales of recorded music have dropped more than 25% since the turn of the century.  Record stores have shut down; record labels are struggling to keep afloat.  Musicians make most of their money from live shows and merchandise.  It would seem […]

Mar
25
2011

The DNA Of Customer Service: Part Next

Recently, we introduced www.bossstart.com readers to the DNA of Customer Service. The subject is rich with information and meaningful to every business, so we purposefully committed several posts to the subject. The foundation of every customer service-rich organization is it’s talent – the employees they hire. While operational models differ between a Ritz Carlton, Nordstroms, and Starbucks one commonality is ever present: hire the best people and put them in the right job! In an […]

Mar
18
2011

The DNA Of Customer Service: Part First

Why is it that the Ritz Carlton gives every employee the option to spend up to $2,000 to solve a customers problem? Why is it that Nordstrom will take back an item (like a spare tire!) that their store never sold? Why is it that Zappos will stay on the phone with a customer, as long as necessary, to resolve any problem? For example, you can call Zappos and tell them you need help with […]

May
9
2011

The Food Truck Frenzy With Beth Colla & Lake Street Creamery

The Food Truck Frenzy has arrived. To be honest it’s more of a subculture than a fad, really. You can literally search the web for any kind of food you can think of, throw in the words ‘food truck’, and you’re certain to find it already exists. So maybe that Thai Zucchini Pasta Food Truck hails from Austin, Texas and not from your town, but if you were to do a search of the city […]

Apr
8
2011

4 Ways To Keep ‘IT’ Alive: Lessons For The Independent Business Owner

Do you remember what it was like when you first started dreaming about your entrepreneurial initiative? It was almost child-like as there were no boundaries and the level of excitement was unprecedented. In addition, there was some indescribable determination that made no sense to those ‘logical’ folks around you. Don’t you remember what that felt like? You spent hours thinking about your idea and even more hours talking to anyone who would listen! You were […]

Mar
11
2011

Skate To Where The Money Will Be

“Skate to Where the Money Will Be” is an article in Harvard Business Review written by Christensen, Raynor, and Verlinden. The article is as interesting as the title suggests. Embedded in this interesting write-up is a section on the auto industry – and a perspective that should be on the minds of entrepreneurs everywhere. The authors predicted that the auto industry would begin to focus on smaller niche markets and produce newer models at an […]

Feb
18
2011

The 5-10-8-3 Principle

Are you using the 5-10-8-3 principle to help run your business? Wow – is it just me or have you noticed how advice is flying at us in the form of  “5 easy steps”, “10 must-do practices”, “8 mistakes you can’t afford to make”, and “3 ways to get rich quick”….. Don’t get me wrong, I’m not suggesting this form of advice is bad. In many instances, the recommendations might prove rather helpful. For example, […]

May
2
2011

The Bootstrapped Boom Of Action Sportswear With Shane Levi Gould Of Fuel

‘Bootstrapping’ your business is defined as starting a business with minimal resources. Essentially it’s a ‘do-it-yourself’ scenario where you aren’t using any funding other than your own. We at BossStart are intrigued by any successful business that has come into its own through this type of start-up process. This week we were fortunate enough to snag an interview with Shane Levi Gould, Creative Director and Founder of Fuel. If you’ve ever been involved in the […]

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