Mar
7
2011

Jeff Finley Of Go Media On Being Remembered In Business

gomedia

Be Remembered Those words are surely prominent in the minds and hearts of most people in regards to passion, and a driving force by which we base our actions and decisions. They permeate through business, art, science, and (for the most part) every other facet of society or life. I assume that’s why Go Media decided to make those two seemingly simple words the largest and most pronounced words on their website’s main page. Go […]

Apr
1
2011

3 Franchise Methodologies: Lessons For The Independent Business Owner

Independent Business VS Franchise

As a current or future independent business owner, you may have considered the path of a franchise. Our intent with this article is not to weigh the countless pros and cons of being a franchise owner – that’s a personal decision that rests ultimately within you. At the same time, we do want to offer insight to those small business owners who have decided to forgo the franchise path. You have made a conscious decision […]

Mar
25
2011

The DNA Of Customer Service: Part Next

DNA

Recently, we introduced www.bossstart.com readers to the DNA of Customer Service. The subject is rich with information and meaningful to every business, so we purposefully committed several posts to the subject. The foundation of every customer service-rich organization is it’s talent – the employees they hire. While operational models differ between a Ritz Carlton, Nordstroms, and Starbucks one commonality is ever present: hire the best people and put them in the right job! In an […]

Nov
14
2011

The American Dream: An Interview With Jeremy Thiel

CrossFit

“The American dream is alive and well.  The ability to create a successful company today is more possible than ever for the person who is willing to go out there and bust their butt, get educated, network, and do the work it takes to be successful.  The sky’s the limit.” Jeremy Thiel is a CrossFit affiliate “box” owner based in Austin,TX.  He co-founded CrossFit Central with his sister, Casey Kepler, in 2005.  He has 3 […]

Apr
8
2011

4 Ways To Keep ‘IT’ Alive: Lessons For The Independent Business Owner

Rocky

Do you remember what it was like when you first started dreaming about your entrepreneurial initiative? It was almost child-like as there were no boundaries and the level of excitement was unprecedented. In addition, there was some indescribable determination that made no sense to those ‘logical’ folks around you. Don’t you remember what that felt like? You spent hours thinking about your idea and even more hours talking to anyone who would listen! You were […]

May
20
2011

The Optimism Gut-Check For The Entrepreneur

Optimism

It has certainly been an interesting couple of years in our economy. We’ve experienced a recession like no other. In fact, the only thing close to our most recent recession was the Great Depression. While we’re no longer in a recession (technically speaking) most small business owners continue to have uncertainty and concern about the months ahead. Will the economy continue to improve? Will there be a rebound in home prices? Will the unemployment rate […]

Mar
18
2011

The DNA Of Customer Service: Part First

DNA

Why is it that the Ritz Carlton gives every employee the option to spend up to $2,000 to solve a customers problem? Why is it that Nordstrom will take back an item (like a spare tire!) that their store never sold? Why is it that Zappos will stay on the phone with a customer, as long as necessary, to resolve any problem? For example, you can call Zappos and tell them you need help with […]

Mar
21
2011

The Genius Of Human Billboards With Jason Sadler Of iwearyourshirt.com

Jason Sadler Of iwearyourshirt.com

Social Media is a beast and it’s obviously here to stay. Some feel that its bombarding effects are diluting the effectiveness of marketing/advertising on the internet. Some feel that Social Media IS marketing/advertising on the net. In any case, those who refuse to embrace it as a necessary tool in business will undoubtedly suffer the consequences and surely be left in the dust. One company that appreciates and runs with this newer idea of social […]

Nov
2
2011

The Creative Resurrection Of The Recording Industry With Jack Conte Of Pomplamoose

Pomplamoose

Over the past decade, we have seen some drastic changes in the music industry.  Thanks to mp3’s and file sharing websites, it has never been easier to obtain a free “copy” of a recording.  Sales of recorded music have dropped more than 25% since the turn of the century.  Record stores have shut down; record labels are struggling to keep afloat.  Musicians make most of their money from live shows and merchandise.  It would seem […]

Mar
9
2011

10 Q’s With Chris Parks AKA Pale Horse

Chris Parks Of Pale Horse Designs Inc.

“Chris Parks (AKA Pale Horse), Pale Horse Designs Inc., Hailing from Tampa Bay, Florida, Pale Horse is the moniker and studio space of illustrator & graphic designer Chris Parks. Since opening the doors, Pale Horse has had the opportunity to create artwork for companies like Hasbro, Sanrio, Iron Fist, Dean Guitars, Globe Shoes, Hart and Huntington, Red Bull, Scion and many others. Pale Horse also actively hosts and participates in various gallery exhibitions throughout the […]

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