Mar
18
2011

The DNA Of Customer Service: Part First

Why is it that the Ritz Carlton gives every employee the option to spend up to $2,000 to solve a customers problem? Why is it that Nordstrom will take back an item (like a spare tire!) that their store never sold? Why is it that Zappos will stay on the phone with a customer, as long as necessary, to resolve any problem? For example, you can call Zappos and tell them you need help with […]

Nov
2
2011

The Creative Resurrection Of The Recording Industry With Jack Conte Of Pomplamoose

Over the past decade, we have seen some drastic changes in the music industry.  Thanks to mp3’s and file sharing websites, it has never been easier to obtain a free “copy” of a recording.  Sales of recorded music have dropped more than 25% since the turn of the century.  Record stores have shut down; record labels are struggling to keep afloat.  Musicians make most of their money from live shows and merchandise.  It would seem […]

Mar
14
2011

Hipmunk And The Flight Search Evolution

If you’ve ever flown the friendly skies, you’re quite aware that it’s a little more complicated than it might seem. The tedious process of finding cheap flights with trusted carriers and acceptable time tables really isn’t that friendly at all. In fact the whole experience is quite a pain in the ‘you-know-what’. This week we are featuring an entrepreneur that is responsible for revolutionizing that process. Adam Goldstein is one of two founders, and the […]

Mar
7
2011

Jeff Finley Of Go Media On Being Remembered In Business

Be Remembered Those words are surely prominent in the minds and hearts of most people in regards to passion, and a driving force by which we base our actions and decisions. They permeate through business, art, science, and (for the most part) every other facet of society or life. I assume that’s why Go Media decided to make those two seemingly simple words the largest and most pronounced words on their website’s main page. Go […]

Mar
21
2011

The Genius Of Human Billboards With Jason Sadler Of iwearyourshirt.com

Social Media is a beast and it’s obviously here to stay. Some feel that its bombarding effects are diluting the effectiveness of marketing/advertising on the internet. Some feel that Social Media IS marketing/advertising on the net. In any case, those who refuse to embrace it as a necessary tool in business will undoubtedly suffer the consequences and surely be left in the dust. One company that appreciates and runs with this newer idea of social […]

May
9
2011

The Food Truck Frenzy With Beth Colla & Lake Street Creamery

The Food Truck Frenzy has arrived. To be honest it’s more of a subculture than a fad, really. You can literally search the web for any kind of food you can think of, throw in the words ‘food truck’, and you’re certain to find it already exists. So maybe that Thai Zucchini Pasta Food Truck hails from Austin, Texas and not from your town, but if you were to do a search of the city […]

Apr
1
2011

3 Franchise Methodologies: Lessons For The Independent Business Owner

As a current or future independent business owner, you may have considered the path of a franchise. Our intent with this article is not to weigh the countless pros and cons of being a franchise owner – that’s a personal decision that rests ultimately within you. At the same time, we do want to offer insight to those small business owners who have decided to forgo the franchise path. You have made a conscious decision […]

Mar
25
2011

The DNA Of Customer Service: Part Next

Recently, we introduced www.bossstart.com readers to the DNA of Customer Service. The subject is rich with information and meaningful to every business, so we purposefully committed several posts to the subject. The foundation of every customer service-rich organization is it’s talent – the employees they hire. While operational models differ between a Ritz Carlton, Nordstroms, and Starbucks one commonality is ever present: hire the best people and put them in the right job! In an […]

Mar
11
2011

Skate To Where The Money Will Be

“Skate to Where the Money Will Be” is an article in Harvard Business Review written by Christensen, Raynor, and Verlinden. The article is as interesting as the title suggests. Embedded in this interesting write-up is a section on the auto industry – and a perspective that should be on the minds of entrepreneurs everywhere. The authors predicted that the auto industry would begin to focus on smaller niche markets and produce newer models at an […]

Apr
22
2011

Run for the Border! A Lesson in Damage Control

Recently, Taco Bell was sued for allegedly using something other than ‘real beef’ in their taco products. Can you imagine being a franchise owner and waking up to this news? If we follow the story close enough we come to realize there are several learning events for our entrepreneurial followers in regards to Damage Control. A class-action lawsuit was filed by an Alabama based law firm alleging that the meat used by Taco Bell was […]

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